Testivo pricing: the 2 plans, the 6 things that change Free to Pro, and the 3 situations to upgrade
Testivo pricing has 2 publicly listed plans: a Free plan that includes 15 testimonials with Testivo branding, and a Pro plan at $19 per month (billed monthly) that includes unlimited testimonials, no branding, video collection, and email requests.
The Free plan is enough for solo creators and small businesses collecting their first 15 testimonials. The Pro plan is the right pick when the team needs more than 15 testimonials, wants to remove Testivo branding, or needs email-based collection. There are no other paid tiers; everything beyond Pro is custom enterprise pricing.
This page is the Testivo-specific pricing breakdown. The testimonial software page is the category overview. The testimonial software pricing page is the 6-tool pricing comparison.
The best testimonial software page is the top-6 roundup. The free testimonial tools page is the free-tier focus. The Testivo vs Senja page is the 1:1 comparison. This page is the Testivo-only pricing detail: what each plan includes, what changes between Free and Pro, and when to upgrade.
What Testivo costs (the headline)
Testivo Free is $0 per month. The Free plan includes 15 testimonials, basic wall display, text and video collection, and Testivo branding on the wall. The Free plan has no time limit. The Free plan has no credit card requirement. The Free plan is the easiest way to test Testivo.
Testivo Pro is $19 per month when billed monthly. The Pro plan includes unlimited testimonials, removed Testivo branding, video testimonials, email requests, and priority support. The Pro plan is the right pick for teams that have outgrown the 15-testimonial limit or want to remove the Testivo brand mark.
There is no middle tier. The jump is from Free (15 testimonials) directly to Pro (unlimited). The jump exists because the free tier is designed to be enough for a small launch, and the Pro tier is designed to be enough for a growing business.
The 2 tiers cover most use cases. The custom enterprise tier exists for SOC 2 compliance, agency multi-workspace needs, or 1,000+ testimonial volumes.
The Free plan in detail
The Free plan includes 15 testimonials. The 15 testimonials are stored in the Testivo dashboard. The 15 testimonials can be displayed on the wall. The 15 testimonials can be edited, tagged, and reordered. The 15 is the upper limit; once reached, the team cannot add a 16th testimonial until they upgrade or delete one.
The Free plan includes the basic wall display. The wall is embeddable on any website via JavaScript. The wall has 1 default template. The wall is responsive on mobile. The wall renders testimonials in chronological order by default. The wall can be reordered manually.
The Free plan includes text and video collection. The team shares a Testivo collection link. The customer submits either text or video. The submission lands in the Testivo dashboard. The submission is approved by the team before it appears on the wall.
The Free plan includes Testivo branding. The Testivo logo appears at the bottom of the wall. The Testivo logo is small but visible. The branding is the cost of using Free. The branding is removable only by upgrading to Pro.
The Pro plan in detail
The Pro plan includes unlimited testimonials. The unlimited means the team can collect and display as many testimonials as they want. The unlimited is the main reason teams upgrade from Free. The 15-testimonial limit on Free is too low for any established business with a steady collection flow.
The Pro plan includes removed Testivo branding. The wall displays the team’s brand, not Testivo’s. The branding removal matters for any business that wants the wall to feel like a native part of the website. The branding is the second main reason teams upgrade.
The Pro plan includes video testimonials. The team can collect video submissions via the form. The team can display the videos on the wall. The video is a higher-impact format than text. The video collection is the third main reason teams upgrade.
The Pro plan includes email requests. The team can send testimonial requests directly from the Testivo dashboard via email. The team can use templates. The team can track open and reply rates. The email requests save the team from manually emailing each customer. The email requests are the fourth main reason teams upgrade.
The 6 things that change between Free and Pro
Change 1: testimonial count goes from 15 (Free) to unlimited (Pro). Change 2: branding goes from Testivo logo (Free) to removed (Pro). Change 3: video collection goes from enabled (Free) to enabled with priority processing (Pro). Change 4: email requests go from not available (Free) to enabled (Pro).
Change 5: support goes from community (Free) to priority email (Pro). Change 6: custom domain goes from not available (Free) to enabled (Pro) , verify on the pricing page before publication.
The 3 situations to stay on Free
Situation 1: solo creator or small business with fewer than 15 testimonials. The team is launching the product. The team is collecting the first batch. The team does not need more than 15. The team stays on Free. The team upgrades when they hit 16.
Situation 2: the team is testing Testivo before committing. The team wants to see if the wall renders correctly on the website. The team wants to see if the collection flow works. The team wants to see if Testivo is the right tool. The Free plan is enough for testing. The team upgrades when they are ready to commit.
Situation 3: the team does not need the wall to be branded (e.g., the Testivo logo is acceptable). The branding is the only blocker. The team accepts the Testivo logo. The team stays on Free.
The 4 situations to upgrade to Pro
Situation 1: the team has more than 15 testimonials. The team outgrew the Free limit. The team needs unlimited testimonials. The team upgrades. The Free limit is the most common upgrade trigger.
Situation 2: the team needs the wall without Testivo branding. The team wants the wall to feel like a native part of the website. The Testivo logo is unacceptable for the team’s brand. The team upgrades to remove the branding.
Situation 3: the team needs video testimonials at scale. The team is collecting 5+ video testimonials per month. The team needs the video processing priority. The team upgrades to Pro.
Situation 4: the team needs email requests to scale collection. The team wants to send 20+ testimonial requests per month. The team needs the email templates and tracking. The team upgrades to Pro.
The 3 things to compare with other tools
Compare 1: the free tier testimonials count. Testivo offers 15. Senja offers 10. Famewall offers 20. Trust offers 5. ShoutOut offers 10. Testimonial.to offers 10. Testivo is in the middle of the range.
Compare 2: the Pro plan price. Testivo Pro is $19/month. Senja Pro is $24/month. Famewall Pro is $12/month. Trust Pro is $29/month. ShoutOut Pro is $19/month. Testimonial.to Pro is $19/month. Testivo is at the lower end of the range.
Compare 3: the Pro plan features. Testivo Pro includes unlimited testimonials, removed branding, video, email requests. The other tools include similar features but with different limits. The full comparison is on the testimonial software pricing page.
The 3 cost-saving tips
Tip 1: stay on Free as long as possible. The Free plan is enough for the first 15 testimonials. The team should not upgrade to Pro until they actually need more than 15 or need the removed branding. Premature upgrades waste money.
Tip 2: consider annual billing if available. Annual billing typically saves 15-20% vs monthly. The team that commits to Testivo for 12+ months should pay annually. Verify the current annual pricing on the Testivo website.
Tip 3: import existing testimonials before upgrading. The team can import up to 15 testimonials on Free. The team should import their best existing testimonials first, then upgrade to Pro for the unlimited collection. The import maximizes the value of the Free tier.
The 4 things to do before subscribing
Step 1 is to sign up for the Free plan. The team creates a Testivo account. The team does not enter a credit card. The team starts collecting testimonials.
Step 2 is to embed the wall on the website. The team generates the embed code. The team places the wall on the homepage or pricing page. The team checks the mobile view.
Step 3 is to verify the 15-testimonial limit fits. The team counts the existing testimonials they want to import. The team estimates the new testimonials per month. The team calculates when they will hit 15.
Step 4 is to upgrade to Pro when ready. The team upgrades in the dashboard. The team enters billing info. The team immediately has unlimited testimonials and removed branding. The wall updates automatically.
The journey after this page
If you have the Testivo pricing detail and want the category overview, the testimonial software page is the parent reference. For the 6-tool pricing comparison, the testimonial software pricing page is the dedicated reference. For the top-6 roundup with conditional picks, the best testimonial software page is the dedicated reference.
For the free-tier comparison across tools, the free testimonial tools page is the dedicated reference. For the 1:1 comparison with Senja, the Testivo vs Senja page is the dedicated reference.
For the form-based collection (the entry point for testimonials), the testimonial forms page is the dedicated reference. For the AI-assisted workflows (Pro plan differentiator), the AI testimonial collection page is the dedicated reference. For the schema and llms.txt generation (Pro plan feature), the llms.txt for testimonials page is the dedicated reference.
For teams that want to test before subscribing, the Free plan includes 15 testimonials, basic wall display, text and video collection, and the standard Testivo branding. The Pro plan adds unlimited count, removed branding, priority video processing, and email requests at $19/month. The pricing is publicly listed; verify the live pricing page before subscribing for the latest plan details.
The 5 things Testivo does NOT charge for
Test 1: there is no setup fee. The team signs up and starts collecting testimonials immediately. No onboarding fee, no implementation fee. The pricing page lists $0 setup.
Test 2: there is no transaction fee. Testivo does not charge a percentage of any sales generated through the wall. The wall is a marketing tool, not a transactional tool. The team keeps 100% of any sales.
Test 3: there is no per-user fee. The Pro plan is per workspace, not per seat. The team can have unlimited team members on Pro. The team does not pay more as the team grows.
Test 4: there is no per-testimonial fee. The Pro plan includes unlimited testimonials. The team is not charged per testimonial collected. The team is not charged per testimonial displayed.
Test 5: there is no annual commitment required. The Pro plan is billed monthly with no minimum term. The team can cancel any time. The team is not locked into 12 months.
For the broader category context around per-testimonial pricing, see testimonial management software.
SaaS teams looking at Testivo for their testimonial workflow should also see testimonials for SaaS for the SaaS-specific collection and display framework.
Ecommerce teams evaluating Testivo should also see testimonials for ecommerce for the ecommerce-specific collection and display framework.
Testivo supports testimonial popups as one of the available display formats. For details on when popups work and when they backfire, see testimonial popup.
SMBs evaluating Testivo should also see testimonial software for small business for the broader SMB-specific framework.
For the agency tier pricing of Testivo, see testimonial for agencies for the agency-specific workflow and pricing context.
